Wednesday, 17 June 2009
Design Inspirations for Summer 2009
Silver by Gottex - Young , Fresh, Contemporary and Stylish
The Silver by Gottex Collection for 2009 continues from the success of last season with its excellent selection of swimsuits, and bikinis with separate tops and briefs to offer flexibility in cup sizes and choice.
Bikini tops are comfortably constructed up to an E cup size in under wired styles. Co-ordinating briefs are available from tiny, sexy little numbers to deeper briefs.
For next season the colour shades for Silver by Gottex are – black, white, khaki or chocolate.
Gideon Oberson 2009 Summer Collection
New fashion shades of red, turquoise, pink and purple. Gideon Oberson new colection of stunning swimwear is colourful and dramatic inspired from around the globe.
Kaleidoscope - Summer in colour. The vibrancy of summer is expressed in a rainbow palette of colours, clean, fresh and intoxicating.
African Rhythm - Earth related colours in black, bronze and white. Natural elements and shapes come together to create a dramatic collection of geometric prints and organic shapes, with splashes of turquoise and bronze.
Smart Chic - the primary shades used are citrus greens and whites
depicting freshness,pureness and a vibrant spirit. Abtract geometry mixed with shapes inspired by nature are combined with a basic 'hot shade' to create a young look.
Gottex - Luxury Summer - inspirations for 2009 season
Tropical Sunrise - adventurous use of vibrant colour combinations, inspired by flowers and fauna.
Paris Chic - a retro style depicting mysterious reds and smudgy colours to create a look of Paris night life in the 1930's.
African Twilight - elements of authentic african culture, painting and sculpture with an uptodate twist.
Desert Secrets - capturing the essence of the desert in colour, texture and movement, with colours of sand, black and white, and hidden gems of gold and diamonds.
Swimsuit Styling - halternecks, bandeau's and sculptured tankinis with hidden bra support and adjustable straps. Bikinis are halterneck with removable pads or strapless for a retro style. Beachwear includes floaty wrap around skirts, blouses and striking pareos.
View our 2009 Gottex Swimwear Range
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Here Comes The Summer
Editorial written for By the D'Art magazine
In opening an independent lingerie and swimwear boutique in December 2007, Jane Williams of Juste Moi was keen to fill the gap in supplying designer luxury brands in the South Hams area, and now has a fantastic following of customers. Our customer base is very diverse with women of all ages coming into the shop from students looking for up to the minute fashion through to ladies looking for something more substantial. Customers have been kind enough to say that we are the most stylish swimwear and lingerie boutique in the West Country, with a range that matches the best London shops.
At Juste Moi in Foss street, we are well prepared for the summer season now, and lets hope it’s a good one this year, with most of our swimwear and lingerie collections now in stock
This years swimwear collections take inspiration from all over the world with figure flattering cuts and styles in a kaleidoscope of colours. Women are much more aware now of what to look for in swimwear. Ladies want superb fit, quality, durability, a wide range of cup sizes and up to the minute fashion colours and prints. We don’t want sagging and bagging bottoms, and no support up front! Let’s face it, more of our bodies are on show so we want to look as good as we can. We are not all Kate Moss.
Juste Moi concentrate on stocking reliable, renowned swimwear houses from all over the globe, that offer all of the above. Gottex, Maryan Mehlhorn, Roidal, Pain de Sucre and Miraclsuit have a wealth of experience and dedication in all these areas of quality and fit.
Miraclesuit control swimwear, for instance, has three times the amount of spandex in the fibre for a great fit with cleverly cut on the bias styles. Gottex and Maryan Mehlhorn have equally cleverly designed control panels within their swimsuits. Roidal’s 2009 collection has gone for strong colours, draped fabrics and daring cuts. Again the high quality of the fabric and the use of micro fibre ensure total comfort and faster drying time.
Lingerie collections for 2009 have been inspired by romance, travel and old school elegance and feature luxury levers lace, mother of pearl and swarovski crystals, pleated satin ribbons and lace, along with animal skin prints and tropical foliage. Something for every lady. Again good fit and support is of the essence, and what Juste Moi aim to achieve with their customers. We concentrate on luxury niche labels such as Aubade, Lise Charmel, Marie Jo, Prima Donna, and Elle Macpherson, for women of all ages looking for something special as well as the bridal sector.
In December 0f 2008 we decided to open an internet shop so that all of our customers and prospective customers can now browse online, as we aim to show all of our products in the boutique on our online shop, to make shopping even easier for those not living close to Dartmouth. You can now browse the collections in the comfort of your own home and order direct online or simply phone through.
We have also expanded this season and branched into mens swimwear. We now stock Vilebrequin father and sons designer swimming trunks from South of France – the only stockist in the west country of this iconic swimwear. So ladies, if your conscience gets the better of you after splashing out on your new swimwear, then treat your other half!
We wish all of our customers, a brilliant summer this year and hope to see you sometime over the season.
With best regards,
Jane Williams
Juste Moi of Dartmouth.